Privacy Policy

Purposes of Use of Personal Information
Provision of Personal Information
Handling of Personal-Related Information
Security Control Measures
Opting Out of Marketing-Related Emails from Us, etc.
Requests for Disclosure, Correction, Ceasing to Use, etc.
External Sites
Cross-Border Transfers of Personal Information
Sensitive Personal Information
Changes to This Privacy Policy
Inquiries, Complaints, etc.

Privacy Policy

Bandai Namco Holdings Inc. and its Group companies recognize that the appropriate protection of personal information is an important responsibility, and strive to properly manage and handle personal information while complying with applicable laws and regulations.

This Privacy Policy (this “Policy”) sets forth how Bandai Namco Holdings Inc. (“we,” “us,” or “our”) handles personal information.

Personal information handled by each company within our Group is handled in accordance with the privacy policy established by that company. For details, please refer to the privacy policy posted on the relevant company’s website or product/service website.

1. Purposes of Use of Personal Information

We use personal information acquired from individuals to the extent necessary to achieve the following purposes.

The personal information of individuals that we use includes information acquired directly through membership registration, participation in events, campaigns, contests, surveys, etc. (“Events, etc.”), or other communications or inquiries made to us, as well as information acquired indirectly through publicly available information, our entrusted service providers, or other third-party service providers.

Personal Information Relating to Users of the Services (address, name, telephone number, email address, account information, etc.)

We use personal information of users of the Services acquired in connection with membership registration, applications for the Services, use of the Services, etc., for the following purposes:
The term “Services” collectively refers to the official websites, applications, portals, communications functions, and other related services that we operate or provide.

To accept membership registrations, verify identity, and manage accounts
To provide you with the Services and services incidental thereto
To understand the usage of the Services, improve the Services, and ensure security
To prevent unauthorized use of the Services, respond to system failures, etc.
To notify you of changes to terms, policies, etc., and provide other important notices regarding the Services

Personal Information Relating to Participants in Events, etc. (address, name, telephone number, email address, survey responses, etc.)

We use personal information of participants acquired in connection with entries or applications for Events, etc., inquiries made to us, or other related circumstances, for the following purposes:

To provide information on Events, etc., accept applications, verify identity, conduct Events, etc., ship prizes and other items, and make related communications
To analyze usage and usage trends of the Services and create statistical data using browsing history, application history, survey responses, and other information acquired by us
To improve the content and quality of the Services
To plan, develop, and provide new services

Personal Information Relating to Business Partners (address, name, telephone number, email address, employer, department, position, etc.)

We use personal information of business partners acquired in connection with exchanging business cards, entering into contracts, inquiries made to us, or other business dealings with us, for the following purposes:

To communicate for business purposes and perform contracts
To conduct business discussions and meetings and make related communications
To process accounting matters such as billing and payments
To manage business partners and business operations
To perform required obligations under laws, regulations, and contracts

Personal Information Relating to Visitors (address, name, telephone number, email address, employer, department, position, etc.)

We use personal information of visitors acquired in connection with visit reservations, exchanging business cards, or other visits to our premises, for the following purposes:

To receive visitors and manage entry to and exit from our premises
To prevent crime and accidents and ensure the safety of our facilities
To communicate and respond in emergencies

Personal Information Relating to Job Applicants (address, name, gender, date of birth, work history, educational background, qualifications, etc.)

We use personal information of job applicants acquired through recruitment application forms, resumes, curricula vitae, interviews, and other procedures related to our recruitment and selection process, for the following purposes:

To conduct recruitment screening and decide whether to hire applicants
To coordinate interview schedules and make other communications regarding recruitment activities
To use as basic information for personnel management after a hiring decision is made
To create statistical materials regarding recruitment screening and formulate future recruitment plans

Personal Information Relating to Shareholders (shareholder information such as address, name, shareholder number, number of shares held, telephone number, email address, gender, age group, family composition, and agent information)

We use personal information of shareholders acquired through the shareholder register administrator, the Japan Securities Depository Center, Inc., account management institutions, and other institutions related to share administration, as well as personal information acquired from shareholders in connection with the shareholder benefits program and shareholder benefits point service, for the following purposes:

To respond to the exercise of rights and performance of required obligations under the Companies Act and other applicable laws and regulations
To operate general meetings of shareholders and send notices of convocation and other documents to shareholders
To pay dividends and carry out various share administration procedures
To provide and operate the shareholder benefits program and shareholder benefits point service
To send information on shareholder benefits, grant and manage benefit points, ship benefit products, and otherwise implement the shareholder benefits program
To verify identity, manage accounts, and manage usage in connection with the shareholder benefits point service
To respond to inquiries regarding the shareholder benefits program and shareholder benefits point service and provide important notices
To analyze usage trends, improve service content, and enhance quality using usage status, browsing history, application history, and other information acquired by us in connection with the shareholder benefits program and shareholder benefits point service
To analyze shareholders’ interests and usage status, etc., and inform shareholders of, or provide them with, information, products, services, etc., suited to them
To prevent unauthorized use, implement security measures, and otherwise appropriately and securely operate the shareholder benefits program and shareholder benefits point service
To manage shareholders in accordance with laws and regulations (including preparation and management of the shareholder register)
To create statistical data

Personal Information Relating to Inquiries, Consultations, Complaints, Reports, etc. (“Inquiries, etc.”) (name, telephone number, affiliation, and details of Inquiries, etc.)

We use personal information acquired in connection with responding to Inquiries, etc., for the following purposes:

To respond to Inquiries, etc.
To manage response histories and improve the quality of responses
To investigate facts and coordinate responses with relevant departments and Group companies
To take appropriate action in accordance with laws, regulations, and internal rules, etc.

2. Provision of Personal Information

2-1 Joint Use

We may jointly use personal information with Group companies as described below.

(1)Categories of Personal Information Subject to Joint Use

Information relating to use of the Services (address, name, telephone number, email address, account information, etc.)
Information relating to participants in Events, etc. (address, name, telephone number, email address, etc.)
Information relating to business partners (address, name, telephone number, email address, employer, department, position, etc.)
Information relating to visitors (address, name, telephone number, email address, employer, department, position, etc.)
Information relating to job applicants (address, name, gender, date of birth, work history, educational background, qualifications, etc.)
Information relating to shareholders (shareholder information such as address, name, shareholder number, number of shares held, telephone number, email address, gender, age group, and family composition)
Information relating to Inquiries, etc. (name, telephone number, affiliation, and details of Inquiries, etc.)

(2)Scope of Joint Users

We and our affiliates
Please refer to this page for our affiliates.

(3)Purposes of Joint Use

To provide and operate the Services
To respond to Inquiries, etc., and provide support
To improve the Services and enhance quality
To prevent wrongdoing and ensure security
To comply with laws and regulations, maintain internal controls, respond to audits, and respond to emergencies
To conduct management and business operations among Group companies
For other purposes of use set forth in “1. Purposes of Use of Personal Information” above

(4)Person Responsible for Managing Personal Information

Bandai Namco Holdings Inc. (Representative: Yuji Asako, Representative Director, President and CEO; Address: Bandai Namco miraikenkyusho, 5-37-8, Shiba, Minato-ku, Tokyo, Japan)

2-2 Use of Service Providers

We may engage external service providers with the handling of personal information to the extent necessary for the smooth provision and operation of the Services. Such service providers may provide website hosting, data analytics, information technology and related infrastructure, customer service, email delivery, auditing, and other services. We appropriately supervise these service providers.

2-3 Provision in Connection with Events, etc.

In connection with initiatives or projects relating to Events, etc., we may provide personal information to partners or sponsors to the extent necessary. In such cases, we will obtain your consent as necessary in accordance with applicable laws and regulations.

2-4 Information Made Public by You

If an individual voluntarily makes information public by using bulletin boards, chats, profiles, blogs, or other features of the Services (including our social media pages), such information may be viewed and used by us or third parties.

2-5 Other Provision, etc., Based on Laws and Regulations

We may provide personal information to third parties without obtaining the consent of the individual in cases where the individual’s consent is not required under applicable laws and regulations. Such cases include the following:

Cases in which it is necessary to protect our property, your life, body, or property, or the life, body, or property of our employees or other third parties, and it is difficult to obtain the individual’s consent
Cases in which there is a special need to improve public health or promote healthy child development, and it is difficult to obtain the consent of the individual
Cases in which there is a need to cooperate with a national government organ, local government, or a person entrusted thereby with performing the functions prescribed by laws and regulations, and obtaining the consent of the individual is likely to interfere with the performance of those functions
Cases in which the third party is an academic research institution or the equivalent and needs to handle the relevant personal information for academic research purposes (including cases in which part of the purpose for handling the relevant personal information is an academic research purpose, but excluding cases in which there is a risk of unjustly infringing on individual rights and interests)
Cases in which personal data is provided in connection with succession to a business due to a merger or other reason

3. Handling of Personal-Related Information

“Personal-Related Information” means information relating to a living individual that does not fall under personal information, pseudonymized personal information, or anonymized personal information. This may include Cookie information, IP addresses, advertising identifiers, and other identifier information.

(1)Personal-Related Information We Acquire

We may acquire the following types of Personal-Related Information in connection with the Services.

 Information relating to browsers and devices (device type, screen resolution, operating system and version, device manufacturer and model, language settings, browser type and version, etc.)
Information relating to usage of the Services and versions of applications, etc.
Information acquired through Cookies, pixel tags, and other similar technologies
Access logs, browsing history, and other information relating to usage
IP addresses, device identifiers, and other information relating to communications

If such information constitutes personal information when collated with other information held by us, we will handle such information as personal information.

(2)Methods of Acquisition

We and our entrusted service providers may acquire Personal-Related Information automatically through browsers or devices or by using technologies such as Cookies. In many cases, this information is collected automatically without any action by you.

(3)Purposes of Use

We use the Personal-Related Information acquired for the following purposes:

To ensure the proper provision and operation of the Services
To store user preference information and otherwise improve the Services and enhance convenience
To analyze usage trends of the Services and create and analyze statistical data
To ensure the security of the Services and prevent unauthorized use
To plan and develop new functions or new services

(4)Cookies

A Cookie is a piece of identifier information stored in your browser when you browse a website. We may use Cookies to acquire information regarding browser type, usage of the Services, pages visited, dates and times of use, language settings, and other aspects of the usage environment.

We use Cookies within the scope of the purposes of use set forth in the preceding paragraph.

Where required by law, you may choose to consent to or reject the use by us or third parties (such as web analytics service providers, including Google Analytics) of Cookies that are not strictly necessary for the operation of the website through a cookie banner or Cookie settings screen.
If you reject the use of Cookies, some functions of the Services may not be available, or the convenience of the Services may be reduced.

(5)Use of External Tools

We may use Google Analytics and other tools provided by third parties.
In connection with such use, information acquired through Cookies and other technologies may be transmitted to the relevant service providers. Please click here for information on how data is collected and processed by Google Analytics.
For details regarding the content of the information transmitted, recipients, purposes of use, etc., please refer to the privacy policies and other notices established by the respective service providers.

4. Security Control Measures

With respect to personal information that we have acquired or are seeking to acquire, we appropriately implement the following Security Control Measures to prevent leakage, loss, or damage and otherwise manage such information securely, and we strive for continuous improvement.

(1)Establishment of a Basic Policy

Establish a basic policy regarding compliance with applicable laws, regulations, and guidelines, points of contact for questions and complaints, and other matters to ensure the proper handling of personal information

(2)Establishment of Rules for the Handling of Personal Information

Establish rules for handling personal information that set forth handling methods, responsible persons and personnel, their duties, and other matters at each stage, including acquisition, use, storage, provision, deletion, and disposal

(3)Organizational Security Control Measures

Appoint a person responsible for the handling of personal information (Personal Information Management Officer)
Clarify the employees who handle personal information and the scope of personal information handled by those employees
Establish a system for reporting and communicating to the Personal Information Management Officer when facts or indications of violations of laws or internal rules are identified
Conduct regular self-inspections regarding the status of handling personal information and audits by other departments or external parties

(4)Personnel Security Control Measures

Provide employees with regular training regarding matters requiring attention in the handling of personal information
Include provisions concerning confidentiality of personal information in the rules of employment

(5)Physical Security Control Measures

In areas where personal information is handled, control employee entry and exit and restrict devices and other items that may be brought in, and implement measures to prevent unauthorized persons from viewing personal information
Implement measures to prevent theft or loss of devices, electronic media, documents, and other materials that contain personal information
When carrying devices, electronic media, or other materials that contain personal information, including when moving them within the business premises, implement measures so that the personal information cannot be readily ascertained

(6)Technical Security Control Measures

Implement access controls to limit the personnel who may handle personal information and the scope of personal information they may handle
Implement mechanisms to protect information systems that handle personal information against unauthorized external access and malicious software

(7)Understanding the External Environment

When handling personal information in a foreign country, implement Security Control Measures after understanding the systems for the protection of personal information in that country

5. Opting Out of Marketing-Related Emails from Us, etc.

At the individual’s request, we will stop sending marketing-related emails and thereby cease using the individual’s personal information for marketing purposes through such emails.
If you do not wish to receive marketing-related emails from us, you may request to unsubscribe using the unsubscribe URL provided in each email.
Even after you unsubscribe from marketing-related emails, we may send you important notices and other communications necessary for the provision of the Services.

Shareholders may also request that we stop sending postal mail regarding shareholder benefits (i.e., decline shareholder benefits). If you wish to stop receiving such mail (decline shareholder benefits), please contact us at the address below.
[Contact for Opt-Out Requests]
5-37-8, Shiba, Minato-ku, Tokyo, Japan
Attn: Shareholder Affairs, Bandai Namco Holdings Inc.

Even if you request the foregoing opt-out, notices required by laws and regulations, important notices concerning the exercise of shareholder rights, and other communications that we determine to be necessary will not be subject to the opt-out.

6. Requests for Disclosure, Correction, Ceasing to Use, etc.

If an individual or an agent requests notification of the purpose of use of personal information held by us; disclosure of personal information (including disclosure of the record of provision to a third party); correction, addition, or deletion; that we cease to use or delete personal information; or that we cease to provide personal information to a third party, we will verify the identity of the individual and respond appropriately without delay in accordance with the Act on the Protection of Personal Information and other applicable laws and regulations.
If you wish to make any of these requests, please contact the ＜Contact Point for Personal Information＞ below.

When making a request, please specify, to the extent possible, the personal information concerned and the action you wish us to take.
We may ask you to provide certain information in order to verify your identity. We will respond only to the extent that we are able to verify the identity of the individual making the request with respect to personal information held by us.

For requests for disclosure of personal information or notification of the purpose of use, we will charge a fee in an amount that is reasonable in consideration of actual costs.
We may be unable to comply with a request where we are required by law to retain personal information or where retention is necessary to properly carry out transactions with you.

7. External Sites

This Privacy Policy does not address, and we are not responsible for, the privacy, information, or other practices of any third party operating any website or service to which the Services link. The inclusion of a link in the Services does not imply endorsement by us or any of our affiliates of the linked site or service.
In addition, we are not responsible for the information collection, use, disclosure, or security policies or practices of other organizations, such as Facebook, Apple, Google, Microsoft, RIM, other app developers, app providers, social media platform providers, operating system providers, wireless service providers, or device manufacturers, including with respect to any personal information you disclose to other organizations through or in connection with apps or our social media pages.

8. Cross-Border Transfers of Personal Information

To the extent necessary to achieve the purposes of use set forth in this Privacy Policy, we may provide personal information to our Group companies, entrusted service providers, or other third parties located in foreign countries.

In such cases, in accordance with applicable laws and regulations, we will take the necessary measures applicable in the circumstances, such as obtaining the consent of the individual, entering into agreements with the relevant third parties to ensure the proper handling of personal information and the implementation of appropriate Security Control Measures, or taking other necessary measures.

9. Sensitive Personal Information

As a general rule, we do not request that Sensitive Personal Information be provided to us.
Please do not send Sensitive Personal Information through the Services unless we expressly request it.

If Sensitive Personal Information is provided at our express request, we will, in accordance with applicable laws and regulations, handle it appropriately within the scope of the purposes of use only with the individual’s consent or as otherwise permitted by applicable laws and regulations, and will implement necessary and appropriate Security Control Measures.

10. Changes to This Privacy Policy

This Privacy Policy may be amended. As a general rule, the amended content will be posted on this website. The amended Privacy Policy will become effective when posted.

11. Inquiries, Complaints, etc.

Bandai Namco Holdings Inc. (Representative: Yuji Asako, Representative Director, President and CEO; Address: Bandai Namco miraikenkyusho, 5-37-8, Shiba, Minato-ku, Tokyo, Japan) is responsible for the acquisition, use, and provision of your personal information under this Privacy Policy.
If you have any inquiries regarding this Privacy Policy or our handling of personal information, please contact us at the contact point below. We will respond promptly and appropriately to complaints regarding the handling of personal information in accordance with applicable laws and regulations.

＜Contact Point for Personal Information＞
   Bandai Namco Holdings Inc.
   Address:   Bandai Namco miraikenkyusho, 5-37-8, Shiba, Minato-ku, Tokyo, Japan
   Email:   Info-bnhd@bandainamco.co.jp
Email communications are not always secure. Please refrain from sending confidential information by email.

Last Updated: October 1, 2026